GDPR, Cookies & Privacy

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Cookie Policy


Cookie legislation was introduced in the revision of the Privacy and Electronic Communications Regulations, 2003, updated 2011. The forthcoming ePrivacy Directive may make changes to the rules on cookies which will be included in a later update of this Cookie Policy.

Why do we use cookies?

Our use of cookies is to primarily help enhance your user experience and to improve the efficiency of our website. We use certain cookies to remember you when you visit the website, to keep track of browsing patterns and to understand how visitors use the website site.

What are cookies?

Cookies are text files containing small amounts of information which are downloaded to your device when you visit a website. There are different types of cookies: some are essential for the site to operate properly, whereas others are aimed at enhancing and personalising your user experience. Cookies can help us to understand how consumers are interacting with our website, which helps us to improve our site and deliver a better service to you.

What cookies do we use?

Strictly necessary cookies

Generally, these cookies will be essential first-party session cookies. Not all first-party session cookies will fall into the strictly necessary category for the purposes of the Cookie legislation. Strictly necessary cookies will generally be used to store a unique identifier to manage and identify the user as unique to other users currently viewing the website, in order to provide a consistent and accurate service to the user.

Essential Cookies

These cookies are essential in order to enable you to move around the website and use its features, such as signing-up to receive emails from us.

Performance Cookies

These cookiesgenerally collect information about how visitors use our website, for instance which pages visitors go to most often, and the pages that they don’t. This helps us to understand and improve the site so it is easy to use and includes helpful content. They allow us to fix bugs or glitches on the website. These cookies don’t collect information that identifies visitors, so we can’t identify you. For example, we use “Google Analytics” cookies (a web analytics service provided by Google, Inc).

Functionality Cookies

These cookies allow our website to remember the choices you make as you browse the site. They provide more enhanced and personal features. The information collected is anonymised and they cannot track your browsing activity on other sites once you leave our site.

Following is a table of our use of cookies with the duration we have set.

DescriptionType of cookieDuration
catAccCookies – This cookie is set by the UK cookie consent plugin we have on the website to record that this site uses cookiesStrictly necessary30 days
_ga – used to distinguish usersPersistent2 years
_gid – used to distinguish usersPersistent24 hours
_gat – used for throttle  date request ratePersistent1 minute
_gac_<property-id> – linking up Google adword accountPersistent90 days
PHPSESSID – To store a simple message when a form is submitted that can be displayed on a different page.Persistent6 months
__atuvc – is created and read by the AddThis social sharing site JavaScript on the client side in order to make sure the user sees the updated count if they share a page and return to it before our share count cache is updated. No data from that cookie is sent back to AddThis and removing it when disabling cookies would cause unexpected behaviour for users.Persistent2 years
__utmc – This cookie is used by Google Analytics to collect information about how visitors use the websiteSessionEnd of browser session
__utmz – Keeps track of where the visitor came from, what search engine you used, what link you clicked on, what keyword you used, and where they were in the world when you accessed a website.Session6 months
bb2_screener_ – Bad Behaviour module to recognise spam attemptsFunctionalityEnd of browser session


Youtube Cookies

DescriptionType of cookieDuration
Youtube Cookies – we have embedded videos from youtube so following cookies may get set too








8 months

End of the session

8 months

End of the session

How to turn off cookies

You can turn off cookies at any time, by going into your browser settings, however this may have a detrimental effect on your user experience. If you are happy to continue letting us use cookies in the ways set out in this policy, to help us guide our work, then you need not do anything.

For more information go to

Privacy Policy

J W Hinks LLP is committed to protecting the confidentiality and privacy of information of all our clients. We take appropriate security measures to safeguard your privacy. This Policy, in line with our Terms of Business explains how we protect and manage any personal data you share with us, including how we collect, process, share or retain that data. We may also collect personal data in the course of providing professional services.

How we obtain your personal data

Information we collect and how we use it

J W Hinks LLP will collect personal data, including but not limited to your name, title, contact details together with your e-mail address, your Unique Tax Reference (UTR) number, your National Insurance number, bank account details and use only for the purpose for which it was collected, unless we obtain your specific consent to other uses, or unless otherwise required or permitted by law or professional standards. For example

  • We will use your email address and other information you supply to maintain our business relationship, to provide our services to you and fulfil contractual obligations.
  • We will share personal data that you submit to us to other members of the firm in accordance with our data protection obligations.
  • We do not disclose your personal data to third parties except as required and permitted by applicable law or unless we obtain your specific consent.
  • We do not sell your personal data or provide it to third parties for their direct marketing use. We may add your personal data to our CRM (Contact Relationship Management) database which we use to develop our relationship and provide newsletters about our firm and services and topical accountancy issues.

Data Security and Storage

Information provided by you

J W Hinks LLP has appropriate technical and organisational security policies and procedures in place to protect personal data and information from loss, misuse, alteration or unintentional destruction.

Additionally, we aim to ensure that access to your personal data is limited to those who need to access it. Those individuals who have access to the data have been trained and are required to maintain the confidentiality of such information.

Whilst we strive to protect your personal information, we cannot guarantee the security of any information you transmit to us, and you do so at your own risk.

Once we have received your information, we will use strict procedures and security features to prevent unauthorised access. Where we have given, or where you have chosen, a password which enables you to access information, you are responsible for keeping this password confidential. We ask you not to share your password with anyone.

Your data will usually be processed in our office in the UK. However, to allow us to operate efficient digital processes, we sometimes need to store information in servers located outside the UK, but within the European Economic Area (EEA). We take the security of your data seriously and so all our systems have appropriate security in place that complies with all applicable legislative and regulatory requirements.

We are required by legislation, other regulatory requirements and our insurers to retain your data where we have ceased to act for you. We use reasonable efforts to retain personal data collected from you only for so long as we need such data in accordance with the purpose for which it was collected or until we are requested to delete it (if earlier).

Data Subject Rights

Access to collected information

The General Data Protection Regulation (GDPR) grants you the right to access particular personal data that we hold about you. This is referred to as a subject access request. If you wish to make such a request or you are concerned that any information we hold about you is incorrect, please contact us at

Right to correct and amend

J W Hinks LL P are committed to keeping your information up to date and accurate. If any of the information we hold about you changes or you believe is inaccurate, it is important that you help us to ensure we continue to provide you with a high level of customer service by informing us as soon as possible.

Right to erasure

You have the right to ask us to delete personal information about you where:

  • you consider that we no longer require the information for the purposes for which it was obtained
  • you have validly objected to our use of your personal information – see ‘Right to object” below
  • our use of your personal information is contrary to law or our other legal obligations

Right to withdraw

If you have given us consent to process your personal information but change your mind later, you have the right at any time to withdraw that consent.

Right to object

You have the right to object where we use your personal information to perform tasks carried out in the public interest, unless there are overriding legitimate grounds to continue.

Right to restriction of processing

As well as rights of access and amendment referred to above, you have the right to restrict or object to our processing of your personal data, this means we are permitted to store the data but not further process it, for example:

  • The accuracy of the personal data is contested by you and is restricted until the accuracy of the data has been verified;
  • The processing is unlawful, and you oppose the erasure of the personal data and instead request the restriction in its use;
  • We no longer need the personal data for the purposes of processing, but it is required by you for establishment, exercise or defence of legal claim;
  • You have objected to processing of your personal data pending the verification of whether there are legitimate grounds for us to override these objections.

Your choice

We may occasionally contact you by post/email/telephone with details of any changes in legal and regulatory requirements or other developments that may be relevant to your affairs and where applicable, how we may assist you further. If you do not wish to receive such information from us, please let us know by contacting us as indicated under ‘contact information’ below.

Important Information

Changes to our privacy policy

This Privacy Policy is regularly reviewed. This is to make sure that we continue to meet the highest standards and to protect your privacy. We reserve the right, at all times, to update, modify or amend this Policy.

If you have a complaint

We seek to resolve directly all complaints about how we handle your personal information, but you also have the right to lodge a complaint with the Information Commissioner’s Office at:

Contact information

J W Hinks LLP
19 Highfield Road
B15 3BH

Telephone: 0121 456 0190

Information Commissioner’s Office
Wycliffe House
Water Lane

Telephone: 0303 123 1113 or 01625 545


Get in touch

JW Hinks LLP
19 Highfield Road, Edgbaston,
Birmingham B15 3BH

Phone: +44 (0) 121 456 0190
Fax: +44 (0) 121 456 0191